Great in bed Campaign

This playful campaign was created to launch a limited-time packaged duo featuring Olay’s two best-selling night products. Centered around the cheeky tagline "Great in Bed", the concept cleverly highlights how these skincare heroes work their magic overnight — delivering visible results while you sleep.

Olay wanted a bold, tongue-in-cheek approach that stood out in the digital space.

My role was to create a flirty key visual, FSU, motion assets, and POS materials — all designed to bring the bold, cheeky tone to life across digital and physical touch points.